Digit has a new name, Oportun Our new brand and redesigned app are here Learn more

Money is hard. We’re on a mission to make it
effortless.

Our brains just aren’t wired for this stuff. We believe technology can help us make smarter money decisions, so there’s more time for everything else life throws our way.

 
Digit employees at a meeting

How it started

Back in 2015, Digit launched the first truly personalized and automated savings tool. Since then, we’ve helped members save in a big way. We’ve saved over $8.5 billion towards more than 15 million savings goals. Then we had a lightbulb moment in 2020. What if we applied our savings philosophy to banking?

How it's going

So we did just that. Together with our banking partner Pathward®, we launched an all-in-one app that intelligently saves, budgets, banks, and invests. At the end of 2021, Digit was acquired by Oportun, a company that truly aligns with our mission. As of 2023, Digit officially rebranded and took the name of our parent company. Together we are focused on helping our members with just about every aspect of their finances.

Digit employees at office

Together for the journey

For more than 16 years, Oportun has been offering affordable credit to people excluded from the financial mainstream. Like us, their vision is to provide tools and services that help people achieve financial health. Together we can offer more options to our members, all in one place.

2013

Back to where it all began

Before we’d helped members save more than $8.5 billion, Digit was just an idea that lived in the mind of our founder, Ethan Bloch. He was inspired by the idea that technology could take the stress out of saving — and maybe even make it fun.

2013

2015

Digit officially launches

After being in beta for a handful of users in the Bay Area, Digit rolled out as an SMS chatbot service in 2015. Digit’s launch was covered by several press outlets including The Verge, who called Digit “the automated savings plan we’ve been waiting for.”

2015

2016

Find us in the App Store

Apple reached out and asked if we would consider developing an app. To which we replied, we’re on it! After several rounds of design, we finally had something we were proud of. We launched the Digit app in 2016, then things really started heating up.

2016

2018

$1 billion securely saved

Just a couple of years after launch, Digit had helped members save over $1 billion. We were awestruck at how much our members were able to put away with help from Digit.

2018

2020

Investing made easy

After months of testing to make sure we were rolling out a feature that would add real value for our members, we launched investing. Using our saving philosophy, we help members contribute to a portfolio that fits their lifestyle.

2020

2021

A bank account with a brain

We designed Direct℠ - a bank account with a brain. Members can deposit their paychecks and have Digit make smart money decisions automatically. Including budgeting, saving, and investing³. We opened a waitlist in June and fully launched in December.

2021

2022

Teaming up with Oportun

We were acquired by Oportun, a company that offers affordable credit to people excluded from the financial mainstream. Now we can offer just about everything you need to get your money in a good place. With Oportun we’ll continue our mission of making financial health effortless, for everyone.

2022

2023

A whole new chapter

We took the name of our parent company, but we didn’t stop there. Together, we created a completely new visual identity and redesigned app that combines everything that makes Digit special, alongside Oportun’s products like personal loans and credit cards. This is just the beginning.

2023

Press